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The consumer division looks after customers besides health-care institutions such as hypermarkets, supermarkets and groceries. The products portfolio distributed includes medical claim and non-medical claims. The medical claim products are classified as over-the-counter products. Our products are registered in all hypermarkets and major supermarkets in Saudi Arabia. We have more than 700 SKUs registered and many of them are strategic products and vital to our customers. Each geographical area in Saudi Arabia is covered by a sales manager and all reports are sent to the head of the consumer division.
SKUs for the two divisions have now reached 1500 products.
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